Lozein: Find The Lover You Deserve, 2016 – now, website
Giselle Stanborough’s on- and offline work critically relates to how user generated media – media content adapted to the user through algorithms – influence our self-image. For the artwork Lozein: Find The Lover You Deserve, Stanborough copied the strategies applied by large dating companies. The piece advertises a new online dating philosophy that allows you to find a partner based on who you really are. However, for the algorithm to do its job, you must share extensive personal information that delves into your own (ethical) beliefs.